iHOST CAMPAIGN MANAGER

In-house e-campaigns and e-marketing. For a lower TCO

iCM pulls all of your databases profiles together to form one single and centrally managed e-campaign solution. Manage marketing and communications to your guests, agents, MICE, members, frequent diners, staff, and more.
 
Bring your e-marketing and e-campaigns in-house for a significantly lower total cost of ownership and instant results.
 
Scenario:
 
You have at your disposal, hundreds if not thousands of profiles and contacts in various databases and systems. Your ability to bring them together in one solution let alone market and email them with updates, offers and whats-on, is a distant wish!
 
Various outsourcing attempts to third parties and cost-per-click contracts serving as a constant reminder to you to find an all-in-one solution to manage it all, and in-house.
 
Solution:
 
iCM is your one-stop-shop for all of your disparate and separate systems and databases profiles that is merged into one easy to use tool.
 
iCM manages your mailing lists and target groups, subscribers, opt in/out, email queues, templates and design, click through rates and heat map, statistics, and so much more:
 
  • Web browser user interface hosted or on-site
  • Reduce time on communications considerably
  • Increase revenues from up selling and cross selling
  • Ideal for last-minute deals, eNewsletters, whats-on, and more
  • Personalized as required for each customer
  • Upload profiles from your PMS, sales & catering, central reservations, dining, spa and other systems
  • The right information to the right customer at the right time
  • Multi-lingual to communicate in the customers language
  • Manage other contact databases for VIP’s, members, MICE, Travel agents, etc
  • Set and forget technology you can rely on

Features:

  • Customizable fields for each profile and mailing list
  • Auto responders, opt in/out, and hard and soft bounce management
  • HTML and WYSIWYG editor with text block capabilities
  • Offline and online HTML and web-redirect images and templates
  • Support for multiple languages and guest languages
  • Extensive statistics and reports as well as a 'heat map'
  • Click through tracking down to each image, link and section
  • Closed-loop marketing: guest self-service profile and interest update
  • Event-driven emails and campaigns
  • Rule-driven emails and campaigns
  • Duplicate checker, validation and other rules and parameters

More information on iHost Campaign Manager can be obtained here